LG's current plan is to sell around 50,000 TVs in 2012. LG sees OLED TVs becoming mainstream and affordable as early as 2014. saying it's possible that OLED TVs will only be 50% more expensive than LED TVs by then. According to LG's forecasts, by 2015 around 50% of 47" and larger panels will be based on OLED technology. The executives revealed Lg's "confidential" plans to launch 4K OLED TVs in 2013... http://www.oled-info.com/lg-oled-tvs-may-become-mainstream-2014